Initial Optimization
The key component of this skill set is gaining a clear understanding of the client's needs and marketing goals. Once established, we will:
Incorporate Market-based Copywriting
Optimize the Site's Structure and Naming Conventions
Submit the Site to Major Search Engines
Reciprocal Link Optimization
In order to win the popularity contest of rankings, reciprocal links provide valuable leverage. Exposure.com supports this tactic by:
Implementing Reciprocal Links Where Appropriate in the Web Site.
Researching Current Links and Identifying Opportunities for New Links.
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